Retail partners
Partner with Cabinet
What Whisky Cabinet does
Whisky Cabinet is a free whisky collection tracker used by enthusiasts across the UK. Users track their bottles, write tasting notes, score whiskies, and compare prices across retailers before they buy.
How it works
We list your prices alongside other UK retailers. When a user clicks through and buys, you pay a standard affiliate commission. No setup fees. No monthly costs.
High-intent buyers
Cabinet users aren't browsing. They've already decided they want a specific bottle. Click-through to purchase conversion is high because the decision is already made.
Why Whisky Cabinet is different
Trust-first pricing
We always show the best price. If your price is competitive, you get the click. Users trust what they see because we never hide a cheaper option.
Collectors who come back
Cabinet users buy whisky regularly. They track collections, monitor prices, and use Buy Again when they finish a bottle. Recurring audience, not one-off traffic.
Simple integration
Standard affiliate networks: Awin, Rakuten, or similar. A product feed with current pricing and stock. That's it. No exclusive deals or content requirements.
Specialist audience
Your customers are already here. UK whisky enthusiasts who buy from specialist retailers for anything beyond everyday bottles. They care about range and service.
Accurate pricing matters
Cabinet checks prices multiple times a day. The fresher your data, the better you perform. Stale feeds look uncompetitive.
Get in touch
If you're a UK whisky retailer, email partners@cabinet.cab. We'll get back to you within 48 hours with next steps.
Pricing
Free. Not freemium. Just free.
Questions
Frequently asked questions
What partnerships are available?
Three paths. Retailers connect their product feed so collectors can compare your prices and stock against the wider market. Brands claim their pages to manage product info, share new releases, and see who's collecting their bottles. Distilleries get the same brand tools plus distillery-page analytics.
How do collectors see retailer prices?
Will Cabinet show membership pricing (Clubcard, Advantage, etc.)?
How do I claim my brand page?
What does a partnership cost?
How do I get in touch?
